Mission
Today, the companys mission is to transfer the most advanced design ideas to industrial series production from cultural, aesthetic, manufacturing and functional. A design product comes from the ongoing dialogue between art and industry, between the "immeasurability of the creativity" and the requirements of the market. Alessis work is a constant burr hike and balancing: on the one hand the most modern forms of expression of international creativity, on the other the wishes of the audience. The company was referred to as "Fabbrica dei sogni", as a "dream factory": With the help of its products, it wants to contribute to happiness and pay tribute to the need for artistic and poetic that unites all people.